exchange_rightoptCompany name: Buck Consultants

Marketplace name: RightOpt

Technology used to power platform:

CEO or Practice Leader: Dan Graovac- Principal, Health Exchange Solutions at Buck Consultants

Founded / Launched: February 2013

Main Location / Headquarters:  New York, NY

Website:  Please click here.

Membership/number of lives currently on platform: Approximately 400,000 lives currently on platform

Segment size preference (“target business size”): Target employers with 3000+ employees

States of operation (if available): National

Are employers required to use a defined contribution: No

Carriers Offered: 15 insurers participate in RightOpt, including Aetna, Anthem Blue Cross and Blue Shield, Cigna, and Kaiser Permanente. Buck contracts with a single insurance carrier in each geographic market (there are hundreds of them in the United States) to provide a portfolio of plan designs, and each employer-customer can offer employees as many of them – or as few – as it likes.

Decision Support: Buck’s RightOpt exchange strategy focuses on personalizing the member experience based on a family’s health, adversity to risk, and preferences. The on-line portal supports the personalization of benefits in three key areas “choose, use, and improve.” RightOpt’s portal includes member education, decision support tools, and health engagement resources.

How does exchange get compensated: 

Standard or Custom Product Configuration: RightOpt offers seven health plan designs, each standardized by Buck Consultants.

Do They Utilize Additional Technology Company Solutions:

Single-carrier or Multi-carrier: Multi-carrier