Marketplace name: Lawley Marketplace
Technology used to power platform: Liazon’s Bright Choices platform
CEO or Practice Leader: William J. Lawley, Jr. – Owner/Co-managing Partner
Main Location / Headquarters: Buffalo, NY
Founded / Exchange Launched: 2013
Website: Please click here.
Membership/number of lives currently on platform: Had over 2, 500 new enrollees as of October 1, 2013
Segment size preference (“target business size”): Small-business groups particularly those who have between 10 and 200 workers
States of operation (if available): NY – was originally heavily marketed in Buffalo and Rochester
Are employers required to use a defined contribution: Yes
Carriers Offered: Has a strategic partnership with regional and local carriers
Decision Support: Utilize decision support from Liazon’s Bright Choices. Employees log in to the website, compare coverage, and then make selections based on their health status, family size, and budget.
How does exchange get compensated:
Standard or Custom Product Configuration:
Do They Utilize Additional Technology Company Solutions: Yes
Single-carrier or Multi-carrier: Multi carrier